Advertising Captchas

By Deane Barker on February 8, 2011

‘Captcha’ squiggles give way to ad pitches on security tests: I have never seen one of these.  Although annoying, it’s kinda brilliant.

Unlike in the past, these new captchas will serve a dual purpose, as both a security measure for the websites publishing them, and as an advertisement for the companies paying to have them published.

In the example, you had to type “toyota moving forward” to get through.  What a way to force you to interact with a brand.  Brilliant.  Totally evil, but brilliant.



  1. I like it! I hate captchas. They keep telling me I’m not human just because I can’t read their twisted type and never heard of half their words before. I’d rather write “I love Toyota” 100 times!

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