Web and other options are shaking up how we watch TV: I know a dozen people that have done this, and I’m contemplating it myself. When this behavior leaks out to the USA Today, you know it’s about to go mainstream,
What media moguls fear: 2011 could become the year when increasing numbers of people watch Web TV content from sources including Netflix, iTunes, YouTube, Amazon, Vudu, Hulu Plus and Crackle — and trim or even cancel their monthly subscriptions for cable, satellite or phone company TV service.
[…] most everyone agrees that the proliferation of broadband-enabled devices could lead to the biggest revolution in viewing habits since the advent of cable TV in the 1970s.
[…] If he’s right, Web TV could upend the pay TV industry that generates about $140 billion a year from ad sales and consumer subscription fees, says analyst Laura Martin of financial services firm Needham and Co.
Back in 1997 or so, I knew this was going to happen. TV and the Net have always been on a collision course. Pity be on the cable CEO who doesn’t see this coming and steer his ship around it.