We’re Gettin’ Burned

By Deane Barker on January 24, 2006

Sometime today, the main RSS feed will be redirected into a byzantive series of channels and will pop out at Feedburner. We’re using their MyBrand service, so the actual feed address now is:

http://rss.gadgetopia.com/gadgetopia

Through MyBrand, they will actually enter you in their DNS, so that URL actually points to their server, where they cache our feed.

Why are we doing this? For better stat tracking (I have no idea how many people are subscribed to the feed), and there’s an ad deal with FM which will replace the current Google AdSense ads which nobody ever clicks on anyway.

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