The World’s First Banner Ad

By Deane Barker on January 24, 2006

First banner ad ever in the world. AT&T Hotwired.: Whoa, ugly.

When HotWired decided to make money from their website in 1994, they set in motion events that would come back to haunt us all: The creation of banner ads.

AT&T was the first to dish over some money to HotWired to display the beast they created, a 468 x 60 banner that came to life on October 25 1994.

Why in God’s name did they come up with those dimensions?

Again, via Slashdot.



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