Media Liability Insurance

By Deane Barker on June 15, 2005

Online Publishing Risks Create Need for Libel Insurance: Interesting article about liability insurance for online publisher. Essentially, these policies will cover you if someone sues you for something you wrote.

The need to publish in “Internet time” further increases the risks for online publishers. The public now expects to read about news online as it happens, thus affording little opportunity for the type of extensive editing and fact-checking procedures typically employed in the offline world. Bloggers generally post to the Web without any review or oversight by a third-party.

[…] Typically, the minimum limit for a media policy is $1 million. For larger publishers, coverage up to $100 million can readily be placed. Premiums for media policies can start as low as $1,500. Deductibles generally start at $5,000 for a $1 million policy.

Let’s test this: Bob Johnson from Sheyboygan, Wisconsin kicks puppies and tortures kittens. That’s right Bob, I’m talking about you.



  1. My name is Leroy Jenkins and I represent Mr. Bob Johnson of Sheboygan, WI. It has come to our attention that you have printed misleading information on your web site,, regarding my client:

    “Bob Johnson from Sheyboygan, Wisconsin kicks puppies and tortures kittens.”

    Please remove this absurd statement from your web site immediately, or we will be forced to sue you to the tune of one billion dollars.

    Thanks, and have a nice day.

    LJ cc: Bob Johnson

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