Humble Throne: Assessing Herman Miller’s downscale Aeron – the Mirra: This piece is technically about Herman Miller’s new chair, the Mirra, but it turns into an homage to one of the enduring symbols of the dotcom era.
In the ’90s, the Aeron became an emblem of the dot-com boom; it symbolized mobility, speed, efficiency, and 24/seven work weeks. The Aeron was a must-have for hot startups precisely because it looked the least like office furniture: It was more like a piece of machinery or unadorned engineering.
I worked for CitiGroup in the late 90’s and we must have had a thousand Aerons. I rested my rear in one for several years. I miss it.