The Future of Video Rental

By Deane Barker on June 22, 2004

Blockbuster jabs back at its rivals: This is an article about the future of the Blockbuster video rental chain, but mixed in there is a lot of good information about upcoming video delivery technology.

Cable operators say they have the best solution of all. They provide about 16.5 million homes with video-on-demand (VOD) — a service that enables viewers to watch a movie whenever they want with the same flexibility that traditional videos offer to pause, rewind and fast-forward. Nearly 37 million cable subscribers will probably have VOD by 2008.

What I’m still waiting for is the service that will let me pick a movie from a menu and watch it right then, instead of ordering it and having to wait until a certain time to watch it. Wake me up when this happens.

Gadgetopia

Comments

  1. What I’m still waiting for is the service that will let me pick a movie from a menu and watch it right then

    VOD on the cable systems I’ve used (Cablevision in NY and NJ, USA) do exactly that.

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