WalMart.com – Music Downloads was formally announced yesterday, and in typical Walmart fashion, they are undercutting the big boys in price — 88 cents a single and $9.44 an album.
But the service leaves much to be desired, as they will specifically exclude not only Mac users, but also the users of the el-cheapo Microtel Lindows machines they sell. The downloads are in Microsoft’s WMA format, and uses Media Player 9’s Digital Rights Management. That leads to restriction after restriction:
…one must download a song within 90 days of purchasing it or you forfeit access to the song; second, a song must be listened to at least once within 120 days of download or the file will be rendered unplayable. Also, while users are entitled to “back-up” their songs to up to two other computers, they can only actually play them on the original computer that downloaded the music. In fact, if you switch to a new computer and wish to move your purchased music to it, the only solution offered by Wal-Mart is to burn your music to an audio CD and then to play that CD in the new computer.
(from a MacObserver article.)
Funny thing is that even though Mac users can’t use the service, they use a screenshot from Internet Explorer on a Mac in their “Learn More” page!
As if there wasn’t enough about Walmart to dislike.