How To Succeed with Content Management

By Deane Barker on October 31, 2003

Avoiding the web of costly content systems: An extremely well-written article that echos a lot of what I’ve been saying lately: content management systems are more cost than benefit in 90% of instances. If you do implement one, only implement it on selected parts of the Web site — the parts that honestly need to be managed.

[…] find the content management system that does the most to take care of itself, and then, most of the time, let it take care of itself. Depending on your business, that solution will probably involve serving static pages wherever you can get away with it, reserving Java/ASP/Perl/PHP code for the places where you really need it, and not worrying too much about fancy workflows. […]

Brace yourself: you could edit your pages by hand. This sounds shockingly old-fashioned and for a while in the early 2000s everyone tried to pretend it didn’t happen any more. But, as analysts such as Jupiter Research’s Matthew Berk point out, it does. Indeed, a fair bit of hand-editing happens even inside some of the most expensive web CMSs