The Role of Color in Usability

By Deane Barker on September 26, 2003

Natural Selections: Colors Found in Nature and Interface Design: I talked once about whether cool design and aesthetics could ease or hinder the adoption of a Web app. This article plays into that from the angle of color.

“One easily remedied cause of such drab design is color. Perhaps no other design element has as much influence on how we feel in a space (a website, a home, etc.) as color. Colors can instantaneously change our moods and alter our opinions. …

Usability is vital for easily getting users from Point A to Point B, but it takes personality to create enjoyable experiences that people want to repeat and share.”