Dark Patterns

By Deane Barker on September 18, 2010

DarkPatterns.org: The guys from Shelfari really need to read this.

Dark Patterns: user interfaces that have been designed to trick users into doing things they wouldn’t otherwise have done.

Normally when you think of “bad design”, you think of laziness or mistakes. These are known as design anti-patterns. Dark Patterns are different – they are not mistakes, they are carefully crafted with a solid understanding of human psychology, and they do not have the user’s interests in mind.

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