Apr 2

EMI Breaks Ranks

EMI will sell songs without copy protection on iTunes: Cory Doctorow, 1. Jack Valenti, 0.

Giant record label EMI Music said Monday it plans to sell songs without built-in copy protection on iTunes and other digital music services.

EMI, the label of Norah Jones, Coldplay, Iggy Pop and many other musicians, will sell the “premium” downloads of individual songs for $1.29. That’s 30 cents more than a standard download from iTunes, the music store run by electronics-maker Apple.

by Deane   April 2, 2007 9:36 AM   |

Comments

by Yaron,   April 4, 2007 10:49 AM  

So they sell the songs without DRM at a higher price, which will annoy people, which will mean not many will buy, which will mean they could declare that they tried selling non-copy-protected songs but it failed due to lack of interest by consumers.

Brilliant.

Of course, there is some justification for the higher price, in a twisted sort of way, since due to the lack of DRM these songs are indeed superior from a consumer stand-point. Never mind that it's not really added value, but just the lack of reduced value...

Also, shouldn't the fact that they're not adding DRM mean that it costs them less to release the songs?

On a slightly unrelated note, I also loved the quote in the article saying that "Most DVDs can't be copied or burned". At least we know these guys still have a sense of humor.

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