Gadgetopia

I definitely have to agree: their website is sooo pretty. Although I find some of the green website colors too bright for my poor sensitive eyes.

It's a very nice stats program (I got a preview invite) It uses a lot of AJAX for displaying the stats, which is nice, but the really sweet thing is that the code you place on your pages is specific to each blogging program, so because I use Wordpress, it gave me some php & javascript to paste in, which allows MeasureMap to not only know who's visiting what pages, what what the posts that it's visiting are called and the details of commenters to the post.

It's a very different approach to other stats packages, and I think it works nicely. The only criticism I have of it is that it only tracks posts, it doesn't seem to have a way to track separate pages as opposed to posts. But that's not really a big issue for most bloggers, and there are other stats packages available too.

I find that I end up using a combination of Google Analytics, Measure Map and the Apache stats (awstats) to get a decent picture of my site's usage.

I have to cast a vote against on the site design. It's pretty, but usability wise, it could stand some improvement.

My first thought: Who are these guys and what do they do? They knew they had to answer that, so they put this:

We help businesses maximize the value of their investment in product development by crafting effective user experiences with an emphasis on measurable results.

Thanks, that explains it. Put the marketing dude away. It is pretty, though.

I guess that awstats should be enough for me. Else I wonder when Google Analytics would be up soon.

I'm not alone in thinking AP is full of marketriods

People may hire consultants that know the buzzwords, but I bet that they'll re-hire the ones that can explain themselves in plain English.