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The Effect of Color on Web Design
Color it effective: How color influences the user: An interesting article on the subliminal effect of color. From Microsoft, of all sources.
Research has…led many employers to use a green color scheme in the workplace, as there is evidence to suggest that this results in less absenteeism through illness. At the University of Iowa, Hawkeye Coach Hayden Fry had the locker room used by visiting teams painted pink, on the basis of research that showed pink surroundings have the effect of reducing aggression!Whether or not we — or indeed they — are aware of it, visitors to our Web sites, too, will make assumptions about the nature, quality, reliability, and value of our products or services as a result of the colors we use.
If you find this interesting, try this post as well.
What This Links To
The Role of Color in Usability
Natural Selections: Colors Found in Nature and Interface Design: I talked once about whether cool design and aesthetics could ease or hinder the adoption of a Web app. This article plays into that from the angle of color. "One easily remedied cause of such drab design is color. Perhaps no…
Comments
The visiting locker room at Iowa is still pink and stadium renovation plans currently being considered include a new locker room and it will be pink as well. Seems to have some effect. It's a tough place for visitors to play.
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